We may already have our answer to the future of Twitter

Thanks to @CommCats for pointing me in the direction of a post from HR blogger @HRManNZ[1] on the decline of social media and blogging.

Some choice questions:

  • Have we reached a saturation point where every element of HR has now been battered, blogged and tweeted into submission?
  • Are our attention spans now so short we can’t read anything more than a one paragraph summary without passing judgement and moving on?
  • Is there simply too much out there that it’s getting harder and harder to find the quality and the different perspective?
  • Are there too many other ways of getting messages out there now?
  • Has the move to accessing everything online via phone made it harder to really take things in?
  • Are people consuming their learning in different ways?
  • Or, are we just consumed by group think and boring each other senseless?

and an interesting reflection:

Perhaps there is just too much noise and it’s just time for a little more quiet reflection in the HR and business world rather than trying harder to shout above it.

This is right in line with a consistent thread of thought here – see, for example, Whither Twitter(?) and No News is Good. This way of thinking has lead to my trying to blog, read and watch films more and tweet less in 2016 and numerous Twitter breaks over the last two years.

What I think is most interesting, though, is that HRManNZ‘s thoughts are related to a specific area of expertise (i.e. HR). Part of me had been thinking the issues of social media and blogging had been general ones, but his post alerts me to the fact that the problems actually apply just as much – if not more – to specific areas (in my case, that’s primarily social care, health and public service reform, where there is indeed a weekly avalanche of ‘content’).

We can all ponder the question of the future of Twitter and the like. If you’re already personally feeling like you’re not enjoying it much and are looking around for different ways to be, to reflect and to be in touch with interesting people, we may already have our answer.

[1] – A man called Rich W who also enjoys cricket. He must be right!

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rich_w

Man of letters & numbers; also occasionally of action. Husband to NTW. Dad of three. Friendly geek.

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